Burger King Singapore [The BK Way of Chicken] 2012
Hello Everyone, it was supposed to be a normal routine day of having dinner at some normal food and beverage establishment until Baby called and informed me that Burger King (BK) was having a One-for-One promotion! So without any further hesitation, we decided to dine at Burger King @ Serangoon NeX. When I arrived there, the queue was so long that it stretched all the way to the nearby Bubble Tea Shop! So like any typical Kiasu Singaporean, I queued up to buy the set meal and while waiting, I was just scrutinising the outlet and to my pleasant surprise, the interior decoration of BK has improved quite a fair bit, especially for a fast-food restaurant! The designs were very contemporary and chic, and the colour scheme just matches their branding! Not only that, they now have a see-through glass panel where you can observe how your burgers are being prepared, very much like Subway's concept. Well, there are pros and cons to this but I guess it gave BK a fresh look!
Well, I'm not going to spoil the surprise as to how the new BK concept looks like but if you want to find out, do head down to the BK @ Serangoon NeX because I'm not sure if the other BK outlets have revamp themselves yet.
So, anyway, the One-for-One promotion that BK was having is known as "The BK Way of Chicken" and just for yesterday, there were no fish or beef items served. They only served chicken and for that, they gave away one chicken burger set meal for another chicken burger set meal! Though its an old marketing method used to increase sales and generate publicity, I felt that it has served BK's purpose.
We ordered a Mushroom Swiss Tendergrill Chicken Set Meal [with Passionfruit Tea, and French Fries], a Spicy Tendergrill Chicken Panini Set Meat [with Coke, and Onion Rings], a Box of 6 Chicken Tenders, and a Taro Turnover.
So here's what we ordered for our dinner!
As usual, I love BK's Mushroom Swiss Tendergrill Chicken Burger because the mushrooms and its sauce are so flavourful and the chicken is grilled to perfection. The Spicy Panini Tendergrill Chicken is also great tasting as well and I kinda prefer it than MacDonald's McSpicy because BK's serving portion is larger and the spice used is more aromatic than Mac's
|From BK Way of Chicken 2012|
The Chicken Tenders is BK's new product and well, it just wasn't up to my expectation as I felt that Mac's nuggets were more better-tasting. BK's Chicken Tenders tasted quite plain and was quite dry when I chewed it. Moreover, the Chicken Tenders is quite rough for the mouth and because of its extremely dry texture, it just didn't make the cut! Some improvements needed please.
|From BK Way of Chicken 2012|
So yups, for those of you who managed to buy the 1-for-1 promotion, congratulations! When I finished dining at BK and left the restaurant, the queue was still there and it stretched way further than the Bubble Tea Shop. =X
Stay tuned for more updates from us!